FORT MILL, SC – August 4, 2009 – FOR IMMEDIATE RELEASE – Sunbelt Rentals announces the launch of an innovative iPhone application, Mobile SalesPro (MSP), to more than 1200 sales representatives, field personnel and executives. The application allows Sunbelt Rentals to fulfill customers’ equipment needs in the field, with a real-time connection to customer and inventory data.
“The iPhone and MSP allow our sales force to stay connected with their customers and with the rest of the company. The ability to respond instantly, even when standing in the dirt on a job site, truly leverages the technology and creates a huge competitive advantage,” said John Stadick, Sunbelt Rentals’ vice president of IT.
“We are a service organization,” added Brendan Horgan, Sunbelt Rentals’ chief sales officer. “iPhone facilitates better communication, falling in line with our goal to continually raise the bar in customer service.”
Apple Computer, Inc. contacted Sunbelt Rentals in March 2009 when it learned of the company’s progress with Mobile SalesPro and its intent to implement iPhone as the primary mobile computing platform for the company.
Sunbelt Rentals is one of seven larger enterprises profiled by Apple for its use of the iPhone; other companies profiled include Kraft Foods and Gannett. The complete business profile along with a video showing Sunbelt Rentals’ application in action can be found at http://www.apple.com/iphone/business/profiles/sunbelt-rentals/.
“We’re pleased to have Apple acknowledge our development of MSP and the integration of the iPhone into our business,” commented Sunbelt Rentals’ Senior Systems Manager and Architect, Dean Moore. “We’ve only scratched the surface with what we can do and we’ll continue to develop MSP and other iPhone applications to provide better customer service.”
Sunbelt Rentals, a wholly-owned subsidiary of Ashtead Group plc, is one of the largest equipment rental companies in the U.S. Sunbelt Rentals is based in Fort Mill, SC and provides equipment rental solutions for the industrial, construction, and municipal markets, plus the DIY market, from its network of over 400 branches, including 90 Sunbelt Rentals at Lowe’s locations, in 34 states and the District of Columbia. Sunbelt Rentals’ extensive equipment fleet includes a wide range of general construction and industrial equipment, and is further broadened by specialty businesses serving the Pump, Power, Trench Shoring and Scaffold markets. For more information, visit www.sunbeltrentals.com.